Hey, you look like you might be our new CRM Specialist (Courier Partner)
Marketing
Athina, Greece
Full-time
Are you an expert in CRM and have experience in managing multi country automations? Do you have an analytical eye when it comes to evaluating campaign performance? If this sounds like you, we’d love to chat!
Role Background
Regardless of how fast we are growing, we strive for the best-in-the-world in everything we do. That’s everything from product development to local country operations to developing engaging marketing campaigns for each of our 20+ markets. And now we are searching for a CRM Specialist to join our Marketing Automation team where your primary goal will be to take our Courier Partner CRM strategies to a whole new level.
As a CRM Specialist at Wolt, your role will be across all markets and will focus on the design, implementation, and support of the CRM strategy. Your main responsibility will be to analyse, and interpret data to provide insights and support strategic business decisions.
You will also play a key role by concepting, creating, improving and engaging relevant and innovative campaigns.
Being part of the HQ Marketing team, you will be responsible for creating a bridge with your local marketing teams to ensure that localisation is integrated into the campaigns.
This is a new team within the marketing automation team, giving you a great opportunity to add value by bringing new ideas and initiatives on how we tailor our ways of working according to the market’s demographics.
What you’ll be doing
- Working closely with the senior CRM team and wider operations team to deliver the overall strategy.
- Build and execute automated CRM strategies across email, push and in-app notifications, to reduce manual effort.
- Coordinate all campaign-related activities with responsible stakeholders, e.g. campaign planning, content, creatives, localisation and campaign evaluation.
- Continuously improve campaigns in order to engage, retain and reactivate courier partners based on the user data.
- Monitor, analyse and make recommendations on CRM initiatives to stakeholders.
- Support and make best-practises recommendations to all teams that use the CRM tool.
- Create testing plans in order to maximise engagement & ROI.
- Constantly follow sector and Wolt specific user behavior trends and prepare short recaps for the stakeholders.
Our humble expectations
- Experience at setting up & executing automated lifecycle campaigns or bulk campaigns.
- Proven experience working across multiple business units with a variety of stakeholders.
- Strong analytical skills and confident working with data, able building simple dashboards.
- Experience in creating communication plans for different marketing channels.
- Eager to learn and you thrive in a dynamic, constantly changing environment.
- Hands-on experience with CRM & campaign management tools such as Iterable, Braze, Salesforce, Clevertap or Leanplum.
- Previous experience in food delivery, on-demand delivery or e-commerce is a plus.
Next steps
If you are creative, like moving fast, and thrive in a dynamic environment where you get to be proactive and figure out what to do (rather than wait to be told) – then apply today.
What you’ll get by joining us
- Opportunity to be part of building something exceptional, in an international environment
- Lots of learning and growth in a globally scaling tech company
- Competitive salary + stock options available
If you have any further questions about the position, you can turn to:
Rafael Rosa, Talent Acquisition Partner - rafael.rosa@external.wolt.com
Please note that we do not accept applications sent by mail. You should submit your application through our careers website!